Creative direction, design, and animation for “Dit i Collit”, a year-long digital campaign celebrating Menorca’s local agricultural varieties.
With copywriting support from Anacé Moreno, the project combines photography and hand-drawn illustrations to connect Menorcan traditions with a modern, approachable style.
“Dit i collit”
Digital campaign.
Client: Agroxerxa.
Tasks: Concept, Art direction, Animation.
Digital campaign.
Client: Agroxerxa.
Tasks: Concept, Art direction, Animation.
The 12 Seasonal Varieties
12 posts, one for each month, showcasing seasonal fruits and vegetables. Each piece pairs a local variety with a proverb or rural saying, adapted to create a bridge between traditional wisdom and contemporary design.
12 posts, one for each month, showcasing seasonal fruits and vegetables. Each piece pairs a local variety with a proverb or rural saying, adapted to create a bridge between traditional wisdom and contemporary design.
12 Reasons to Choose Local
12 posts raising awareness about the benefits of consuming local produce: protecting the environment, supporting farmers, preserving cultural heritage, and encouraging healthier eating habits.
12 posts raising awareness about the benefits of consuming local produce: protecting the environment, supporting farmers, preserving cultural heritage, and encouraging healthier eating habits.